Branding Lead (Creative & Content) (Roma)

Branding Lead (Creative & Content) (Roma)

10 ott
|
Aperture
|
Roma

10 ott

Aperture

Roma

Meet Aperture Aumenti le sue possibilità di arrivare alla fase del colloquio leggendo la descrizione completa del lavoro e candidandosi tempestivamente. At Aperture, we create value and drive growth by delivering exceptional product consultancy and advertising services to our global partners. Through data-driven strategies, we combine performance marketing, creative strategy, product optimisation, CRM, analytics and experimentation to help ambitious companies scale.

Already recognised as Business Consultant of the Year and named 2024's Most Innovative Growth Agency, we're now building the team that will take us into our next stage of growth. We work with some of the most exciting apps, platforms and digital products in the world. Our job is not just to make things look good.

Our culture We're data-obsessed. We give and receive honest feedback to fuel growth. Work from anywhere We're remote-first and impact-first. Work from wherever you're most productive, while staying closely connected to the team through regular collaboration, team sessions, client work and in-person meetups.

We also bring the team together for retreats, events, conferences and working sessions around the world. We're hiring a Creative Lead to lead and develop Aperture's performance creative function. You'll combine creative strategy, customer psychology, copywriting, experimentation and performance analysis to improve the quality of our thinking and output.

You'll lead our Creative Strategists, set the standard for creative work across Aperture, and help teams turn customer insight and performance data into strong concepts, briefs and experiments.



Customer psychology Internet culture Performance analysis Product positioning AI workflows You'll need exceptional judgement, strong writing skills, sharp analytical thinking and an instinctive understanding of how people behave. Creative is one of the biggest levers in paid growth.

Strong creative teams need to understand the customer, the product, the platform and the performance data behind the work. What job they are hiring a product to do What customers actually care about The Creative Lead is responsible for raising that standard across Aperture. Lead and develop our Creative Strategists.

Lead senior creative conversations with clients. Use AI to improve research, ideation, analysis and iteration. Review performance and turn results into the next round of ideas. Raise the quality bar across UGC, video, static and creator-led work.

Build simple systems for capturing learnings and improving creative over time. Spot trends, behaviours and cultural shifts early and judge when they are relevant. Turn customer research, jobs to be done and performance data into strong creative angles.

Work closely with Pod Leads and Growth teams to connect creative with wider performance. Strong client-facing communication skills. Active use of AI in your creative workflow.

Experience managing and developing creative people. Deep familiarity with internet culture and emerging trends. Strong experience in performance creative or creative strategy. Strong understanding of experimentation and performance data.Deep understanding of customer psychology and jobs to be done.

Experience in apps, subscriptions, DTC or other performance-driven businesses is a strong plus.

📌 Branding Lead (Creative & Content) (Roma)
🏢 Aperture
📍 Roma

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