Senior Associate, Customer Marketing Location: Arese, Italy
Function: Customer Marketing
This role is eligible for international relocation.
Overview Overview: You will be a key player of Customer Marketing team and is responsible for the development and implementation of commercial activities, according to Regional & Country Group Category Strategies, working closely with the sales team in Italy to achieve turnover & market share targets.
Responsibilities Responsible for Net Sales, Market Shares and execution KPIs for assigned categories.
Define the category plan and strategy in terms of launches, distribution, promotions and oversees local tracking to achieve the business objectives.
Project management on NPDs to ensure timely & efficient go to market.
Sellout data analysis: market share, distribution, promo performance, competitors' activities.
Implementing Consumer and Trade Promotion plans.
Managing the relationship with suppliers and other partners (cooperation with regional and local partners).




Working with Sales Team to ensure all distribution and display initiatives are timely and properly executed.
Responsible for artwork/labels and POS & promo packs materials development.
Developing trade presentations leveraging regional materials.
Collaborate with Regional team on branding and media campaigns roll out.
Experience you'll bring Graduate degree in Business Administration, Marketing or similar
Commercial background with at least 3years in Trade Marketing/ Marketing in a multinational FMCG company.
E-commerce experience would be a plus.
Fluent both in English and Italian.
Experience using market data (e.g., AC Nielsen).
Proficiency in Microsoft Office and other office productivity tools is an advantage.
Behaviors you'll need Strong communicator and team worker, able to build relationships at all levels and across function.
Problem solver, high level of autonomy.
Highly organized with the ability to multi-task and prioritize.
Strong analytical skills and atte

📌 Senior Associate, Customer Marketing (Italia)
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