pAt Lilly, the work is demanding because patients are waiting. We unite caring with discovery to help make life better for people around the world, knowing that every decision, every detail, and every day matters. Headquartered in Indianapolis, Indiana, our over 50,000 employees around the globe take on complex challenges to discover and deliver life-changing medicines, strengthen how health is understood and managed, and support the communities we serve. This is hard, urgent, selfless work—but it’s work worth doing. If you’re driven by purpose and ready to bring your best to work that truly matters for patients, we invite you to join us. /p h3Role Overview /h3 pWe are looking for a Media Manager with a strong, hands-on media background to join our Consumer Marketing team and own media strategy and planning across the CEE markets. We need someone who has built their career in media, ideally within a media agency, with real fluency across both offline and online channels and a track record of translating business objectives into integrated media strategies. The role is central to ensuring strategic consistency, cross-market alignment, and rigorous, data-driven investment decisions across the region. /p h3Key Responsibilities /h3 ulliOwn the development of integrated media strategy and media plans across digital and offline channels (TV, OOH, radio, print, digital) for the CEE markets, from objective-setting through channel selection and flighting. /li /ul ulliLead media planning discussions with agencies, challenging recommendations and ensuring plans are grounded in sound media strategy, not just execution. /li /ul ulliAnalyze campaign and channel performance, extract media-specific insights (reach, frequency, GRPs, efficiency, channel mix effectiveness), and turn them into clear, actionable recommendations. /li /ul ulliManage media budgets, pacing, and investment efficiency across CEE markets, reallocating in-flight where needed to protect performance. /li /ul ulliAct as the primary point of contact for media agencies: briefing, evaluating plans, and holding partners accountable for quality and performance. /li /ul ulliApply measurement frameworks (GA4, CM360, ad-server data, MMM/MTA)



to validate media effectiveness and inform future planning cycles. /li /ul ulliStay current on media trends, new channels/formats, and best practices across both traditional and digital media, bringing an informed point of view to planning. /li /ul ulliPrepare media strategy presentations, dashboards, and reports for leadership and cross-market alignment. /li /ul ulliDrive continuous improvement of media planning frameworks, governance, and processes across the region. /li /ul h3Required Qualifications Experience /h3 ulliBachelor's degree in Marketing, Business Administration, Economics, Communications, or a related field. /li /ul ulli7+ years of experience in media, ideally built within a media agency (planning/buying side), with direct ownership of media strategy and plans. /li /ul ulliStrong, demonstrable expertise in offline media planning (TV, OOH, radio, print) — able to plan and evaluate offline media independently, not just brief it out. /li /ul ulliEqually strong command of digital/online media planning across search, social, programmatic, and video. /li /ul ulliProven ability to build and defend an integrated media strategy spanning both worlds, with a clear point of view on channel mix and budget allocation. /li /ul ulliExcellent analytical skills, comfortable working directly with media data, dashboards, and performance reports to shape strategy. /li /ul ulliProficiency with digital analytics and ad-tech platforms (Google Analytics, CM360, DV360, Meta Ads Manager). /li /ul ulliStrong Excel and data-visualization skills (PowerPoint, Looker Studio, etc.). /li /ul ulliConfident managing and pushing back on media agencies; comfortable owning the media agenda in cross-functional discussions. /li /ul ulliAbility to work independently, manage multiple markets/priorities,



and thrive in a fast-paced environment. /li /ul ulliStrong communication and presentation skills; fluency in English. /li /ul h3Preferred Skills /h3 ulliExperience planning media across multiple CEE or international markets. /li /ul ulliFamiliarity with MMM/MTA tools and media mix modeling. /li /ul pExperience colla /p h3Work location /h3 p(one of the following cities): Tallinn, Budapest, Bucharest, Prague, Warsaw /p pLilly is dedicated to helping individuals with disabilities to actively engage in the workforce, ensuring equal opportunities when vying for positions. If you require accommodation to submit a resume for a position at Lilly, please complete the accommodation request form ( for further assistance. Please note this is for individuals to request an accommodation as part of the application process and any other correspondence will not receive a response. /p pLilly does not discriminate on the basis of age, race, color, religion, gender, sexual orientation, gender identity, gender expression, national origin, protected veteran status, disability or any other legally protected status. /p pActual compensation will depend on a candidate’s education, experience, skills, and geographic location. The anticipated wage for this position is /p p€38 250 - €75 680 /p pFull-time equivalent employees may also be eligible for a company premio (depending, in part, on company and individual performance). In addition, Lilly offers a comprehensive benefit program to eligible employees, including eligibility to participate in a pension plan; vacation benefits; eligibility for healthcare benefits; flexible benefits (if applicable) life insurance and death benefits; certain time off and leave of absence benefits; and well-being benefits (e.g., employee assistance program, fitness benefits, and employee clubs and activities). Lilly reserves the right to amend, modify, or terminate its compensation and benefit programs in its sole discretion and Lilly’s compensation practices and guidelines will apply regarding the details of any promotion or transfer of Lilly employees. /p pWeAreLilly /p #J-18808-Ljbffr

📌 MEDIA MANAGER (Milano)
🏢 Lilly
📍 Milano