h3Meet Aperture /h3 pAt Aperture, we create value and drive growth by delivering exceptional product consultancy and advertising services to our global partners. /p pThrough data-driven strategies, we combine performance marketing, creative strategy, product optimisation, CRM, analytics and experimentation to help ambitious companies scale. /p pFounded in 2022 by Hannah Parvaz, Aperture has quickly made waves. Already recognised as Business Consultant of the Year and named 2024’s Most Innovative Growth Agency, we’re now building the team that will take us into our next stage of growth. /p pWe work with some of the most exciting apps, platforms and digital products in the world. Our job is not just to make things look good. Our job is to make growth happen. /p h3Our culture /h3 ul liGrowth mindset. We're hungry to learn and improve. /li liTake full responsibility for every outcome - no excuses. /li liObsess over results. We're here to make a measurable impact. /li liWe’re data-obsessed. We let numbers, not opinions, guide our decisions. /li liClient success is our success. Period. /li liNo ego. The best idea wins, regardless of who it comes from. /li liRadical candour. We give and receive honest feedback to fuel growth. /li liNo job is too small. We support each other and JFDI. /li /ul h3Work from anywhere /h3 pWe’re remote-first and impact-first. /p pWork from wherever you’re most productive, while staying closely connected to the team through regular collaboration, team sessions, client work and in-person meetups. /p pWe also bring the team together for retreats, events, conferences and working sessions around the world. Travel to team meetups is covered. /p pYou must be able to work in a UK timezone.



/p h3Role overview /h3 pWe’re hiring a Creative Lead to lead and develop Aperture’s performance creative function. /p pYou’ll combine creative strategy, customer psychology, copywriting, experimentation and performance analysis to improve the quality of our thinking and output. /p pYou’ll lead our Creative Strategists, set the standard for creative work across Aperture, and help teams turn customer insight and performance data into strong concepts, briefs and experiments. /p pYou’ll be comfortable moving between: /p ul liCustomer psychology /li liJobs to be done /li liCopywriting /li liPerformance creative /li liExperimentation /li liInternet culture /li liPerformance analysis /li liProduct positioning /li liAI workflows /li liTeam leadership /li /ul pYou’ll need exceptional judgement, strong writing skills, sharp analytical thinking and an instinctive understanding of how people behave. /p h3Why this role matters /h3 pCreative is one of the biggest levers in paid growth. /p pStrong creative teams need to understand the customer, the product, the platform and the performance data behind the work. /p pThey need to know:



/p ul liWhat job they are hiring a product to do /li liWhat customers actually care about /li liWhat makes a message believable /li liHow to structure an experiment /li liWhich ideas deserve testing /li liWhy something won or lost /li liWhat should happen next /li /ul pThe Creative Lead is responsible for raising that standard across Aperture. /p h3Key responsibilities /h3 pLead and develop our Creative Strategists. /p pLead senior creative conversations with clients. /p pSet the standard for creative strategy, copy and briefing. /p pWrite and edit hooks, scripts, headlines and messaging. /p pUse AI to improve research, ideation, analysis and iteration. /p pBuild clear hypotheses and structured creative experiments. /p pReview performance and turn results into the next round of ideas. /p pRaise the quality bar across UGC, video, static and creator-led work. /p pBuild simple systems for capturing learnings and improving creative over time. /p pSpot trends, behaviours and cultural shifts early and judge when they are relevant. /p pTurn customer research, jobs to be done and performance data into strong creative angles. /p pWork closely with Pod Leads and Growth teams to connect creative with wider performance. /p ul liExcellent attention to detail. /li liExceptional copywriting skills. /li liStrong strategic and analytical thinking. /li liStrong client-facing communication skills. /li liActive use of AI in your creative workflow. /li liExperience managing and developing creative people. /li liDeep familiarity with internet culture and emerging trends. /li liStrong experience in performance creative or creative strategy. /li liStrong understanding of experimentation and performance data.Deep understanding of customer psychology and jobs to be done. /li liExcellent knowledge of Meta, TikTok, UGC and short-form creative. /li /ul pExperience in apps, subscriptions, DTC or other performance-driven businesses is a strong plus. /p #J-18808-Ljbffr

📌 Creative Lead (Italia)
🏢 Aperture
📍 Italia