ppLocation: Province of Naples, Italy /p pCompany: Leading manufacturer of electrical components for industrial applications /p h3Mission /h3 pThis role aims to assist the sales team and support their operations to achieve sales goals, positively impacting productivity, efficiency, effectiveness, and overall results (revenue and profit). /p h3Summary /h3 pThe primary responsibility of this role is to support operations and utilise tools for process automation, focusing on generating leads through LinkedIn. Also, this role aims to increase the salesforce's efficiency and effectiveness through maintenance, optimisation, and support activities. /p h3Responsibilities /h3 ul liLead Generation and Management: ul liImplement and support the process to move prospect/buyer personae through the funnel. /li liDefine and execute lead generation programs to grow the pipeline of new clients and for customer growth (upsell. x-sell). /li liConduct customer surveys in collaboration with product management and quality control/assurance. /li liSupport new product launches.



/li /ul /li liOutreach and Social Media: ul liProvide and update contact lists for outbound call providers. /li /ul /li liContent Creation: ul liCreate online and offline graphics using tools like Canva. /li liIdentify and generate the content to use for each buyer persona in each of the funnel’s stages. /li /ul /li liWebsite Management: ul liUpdate and improve the company website for lead generation. /li liEnsure the website is up-to-date and optimised for SEO. /li liUse WordPress and liaise with developers/designers as needed. /li liPrepare and maintain up-to-date training and informational documents (presentations, brochures, elevator pitches, objection handling, case studies, etc.) for the sales force and outbound call providers. /li /ul /li liProcesses and Systems: ul liLiaise with external providers for outbound calls, data enhancement, and management as needed. /li liImplement and maintain tools for increased

📌 IndustrialB Lead Generation (Caivano)
🏢 Megatron Sensors
📍 Caivano