pEstablished in **** as a Pirelli spin-off, Prometeon Tyre Group is the only tyre manufacturer that focuses entirely on the Industrial, namely transport of goods and people, Agro and Off the Road (OTR) sectors.
/ppWith a more than 8,000 employees across 30 nationalities, 4 manufacturing sites, 4 RD centers and a commercial presence spanning 160 countries in 5 continents, the Company is the trusted partner for everyone who demands high-quality industrial tyres with a special focus on performance and sustainability /ph3About the role /h3pWe are looking for a bProduct Marketing Manager /b to join our team in Milan and drive the strategy, development and lifecycle management of our bTruck Bus tyre portfolio /b.
/ppThis role sits at the crossroads of bmarket intelligence, product development and business strategy /b, transforming customer needs and market insights into innovative products and successful go-to-market initiatives.
Working closely with international stakeholders across RD, Sales, Supply Chain, Manufacturing and Quality, you will play a key role in shaping the future of our product offering and strengthening our competitive position in the market.
/ppIf you are passionate about combining market understanding, technical products and strategic decision-making, and you enjoy influencing cross-functional teams in a dynamic international environment, this could be the right opportunity for you.
/ph3Key Responsibilities /h3ulliDrive the development and evolution of the bTruck Bus tyre portfolio /b, identifying market opportunities, customer needs and competitive trends.
/liliDefine product roadmaps, portfolio priorities and value propositions, ensuring alignment with business objectives and market expectations.
/liliSupport portfolio optimization initiatives through product introductions, upgrades and rationalization activities.




/li /ulh3Market Intelligence Business Planning /h3ulliAnalyze market dynamics, customer feedback and competitor activities to identify growth opportunities and strategic priorities.
/liliDevelop business cases, volume forecasts and performance assessments to support investment and product decisions.
/liliMonitor portfolio performance and recommend actions to maximize competitiveness and profitability.
/liliDefine and maintain bproduct marketing specifications /b, translating market requirements into clear development targets.
/liliCollaborate closely with RD teams throughout the product development process, ensuring solutions meet customer and market expectations.
/liliSupport product validation activities, leveraging market insights and customer feedback to guide decision-making.
/li /ulh3Product Lifecycle Go-to-Market Execution /h3ulliLead key lifecycle management activities, coordinating product launches, upgrades and phase-out initiatives.
/liliEnsure alignment between product strategy, operational readiness and commercial objectives.
/liliSupport the development of product positioning, launch materials and communication assets to drive successful market introduction.
/li /ulh3Cross-Functional Collaboration Stakeholder Management /h3ulliAct as a key interface between bSales, Trade Marketing, RD, Supply Chain, Manufacturing, Quality and Certification teams /b.




/liliFacilitate alignment across functions to ensure effective execution of product strategies and business priorities.
/liliProvide product expertise and strategic recommendations to support commercial and operational decision-making.
/li /ulh3Requirements /h3ulliMaster's Degree in bEngineering, Economics, Marketing, Business Management /b or a related field.
/liliProven experience in bProduct Marketing, Product Management or Portfolio Management /b, ideally within the bAutomotive, Mobility or Industrial B2B sectors /b.
/liliApproximately b10 years of experience in the Automotive industry /b, preferably including exposure to the tyre sector.
/liliStrong understanding of bmarket analysis, product strategy and lifecycle management /b.
/liliStrong understanding of bTruck Bus products, market dynamics and portfolio management /b.
/liliProven ability to manage bcross-functional projects /b and collaborate with international stakeholders.
/liliStrong analytical skills, with experience in forecasting, competitive benchmarking and data-driven decision making.
/liliAdvanced proficiency in bExcel and reporting tools /b.
/liliPrevious experience in bteam coordination and stakeholder management /b.
/liliProfessional proficiency in bItalian and English /b.
/liliExperience in the btyre industry /b, Sales or RD is considered a plus.
/liliProactive mindset, strong ownership and ability to manage multiple priorities in a dynamic environment.
/li /ulh3What we offer: /h3ulliHybrid working model (up to 10 days per month of lavoro da remoto).
/liliContinuous learning and development opportunities.
/liliAccess to the company gym.
/liliDynamic, innovative and multicultural environment.
/li /ulpbSalary Range: /bStarting from €******,00 gross annual salary /ppWE MOVE GOODS, WE MOVE PEOPLE, WE MOVE EMOTIONS /p #J-*****-Ljbffr

📌 Product Marketing Manager (Milano)
🏢 PROMETEON TYRE GROUP
📍 Milano