OverviewAs Brand & Dealer Development Lead, you drive market growth by aligning brand objectives with dealer network performance. You will lead a local brand team, develop dealer capabilities, and optimize coverage to hit volumes, margins, and market share. You’ll shape campaigns, pricing, and training, while fostering a strong brand image and customer experience. This role offers strategic influence across markets and a hands-on focus on coaching, data-driven decisions, and cross-functional collaboration.

Retribuzione / Benefits

attractive remuneration including bonusflexible working timeprivate health insurancecanteen with meal allowance

Responsabilità

Align brand objectives with market targets (volumes, margin, market share) and plan to exceed themLead the local brand team and drive performance coaching for staff and dealersDevelop and manage dealer network to maximize brand profitability and coverageOversee sales funnel management, key accounts,



and fleet deals; drive growth with selected dealers (Fendt Power Program)Create and execute dealer business plans with monthly progress reviewsCollaborate on sales campaigns, pricing, and discounting with brand sales, marketing, and financeEnsure dealer training and compliance via AGCO Academy or external providers; promote standards and brand imageManage inventory, spend (RLP, OPEX) within budget; monitor dealer standards and territory coverageSupport customer experience and journey development aligned to brand value propositionProvide regular performance reviews and coaching to internal and external staffImplement brand initiatives within market areas and track progress toward objectives

Requisiti fondamentali

8+ years in a sales role within agricultural machineryExpert knowledge of dealership functions in the agricultural machinery sectorProficiency in PC tools: Outlook, Excel, PowerPoint, SalesforceStrong team management and English/Italian communication; German a plusKnowledge of AGCO brand structure and industry contextleadershipcoachingcommunicationSalesforceOutlookExcel

📌 Manager, Sales, Fendt, Italy (Roma)
🏢 Agco
📍 Roma