Overview
We are seeking a detail-oriented, analytical, and curious Insights Analyst to monitor continuing medical education (CME) activities across both live in-person events and virtual platforms. In this entry-level role, you will be our “eyes and ears” on the ground and online—attending medical education sessions virtually and some in person, tracking qualitative and quantitative dynamics, capturing healthcare professional (HCP) feedback and quotes, and synthesizing key sentiment trends. Responsibility will include monitoring programs we support as well as ones we do not support but are relevant. The therapeutic areas covered include breast cancer and hematology. Your insights will directly inform our educational strategy, help evaluate CME programs and ensure our medical education offerings align with current healthcare provider needs.
Responsibilities
Educational Monitoring & Observation
- Virtual Event Monitoring: Attend and audit live online webinars, webcasts, and asynchronous online CME modules to ensure quality standards and track participant engagement.




- Live Event Coverage: Very limited in-person attendance for CME conferences, regional meetings, and symposiums to observe program execution, audience engagement, and session delivery.
- Audience Dynamics: Record key audience metrics, including attendance patterns, Q&A; engagement levels, popular discussion topics, and overall event atmosphere.

HCP Sentiment & Data Capture
- Quote & Feedback Collection: Capture direct, non-attributed quotes, questions, and reactions from participating HCPs during session Q&A; and panel discussions.
- Sentiment Analysis: Monitor and analyze HCP sentiment regarding clinical topics, treatment algorithms, therapeutic options, and educational gaps.
- Data Synthesis: Aggregate raw qualitative data (verbal feedback, chat logs, audience polling results) into structured datasets for further analysis.

Summary Reporting & Insights Delivery
- Post-Event Summaries: Draft clear, concise

📌 Associate, Insights Analyst, US Medical Affairs (Toscana)
🏢 Menarini
📍 Toscana