Paid Social & Display Manager (Bardi)

Paid Social & Display Manager (Bardi)

19 ott
|
Unobravo International
|
Bardi

19 ott

Unobravo International

Bardi

From day one at Unobravo, we've beenon a mission to make mental health support truly accessible to everyoneby normalizing therapy, fostering openness, and breaking down the stigma that still surrounds it.
Our success is driven by an exceptional team dedicated to providing high-quality, accessible care, anytime, anywhere.
With over9,500+ qualified therapistsand more than10 million therapy sessionsdelivered,we're proud to have made a meaningful difference in countless lives.
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Invii la sua candidatura facendo clic sul pulsante "Candidati".
In this role, you'll take full ownership of the day-to-day management and performance of the channel, with a high degree of autonomy and accountability.
Reporting to thePaid Social Manager, you'll work closely together on more complex challenges, from measurement architecture and incrementality testing to new channel launches and annual budget planning.
You'll have the support you need to tackle complex challenges, while being empowered and expected to take initiative, make decisions, and drive results independently.
The EssentialsSeniority:Mid-Level
Languages:Italian and English
Location:Milan
Salary Range:EUR 40,********,000 in line with our commitment to transparent and equitable compensation practices.
What You'll DoSupportPaid Social & Display Execution: Help execute the account strategy across Meta and TikTok, from prospecting to retargeting, with a strong focus on driving high quality conversions at efficient CAC.
You'll manage day-to-day campaign setup, optimization, and reporting for Italy under the strategy and budget framework set by the Paid Social Manager.
Scale Performance with anAI-First Mindset:Build and leverage AI and automation to simplify workflows and move faster, using AI to accelerate audience, performance management, reporting automation, and decision making, while applying strong judgment to protect quality and brand integrity in a sensitive category.
Experimentation & Incrementality Testing:Build and execute a structured experimentation roadmap (Conversion Lift studies, geo tests, holdouts, landing page and A/B testing) to validate what truly drives growth beyond platform attributed conversions, and to size the real contribution of upper funnel and video channels.
Measurement, Tracking & Attribution Excellence:Ensure performance accuracy through clean measurement.
Solid knowledge of pixel implementation, Conversions API health, server-side tracking.




You are comfortable working with multiple measurement models and platform data to reduce bias in channel measurement.
Partner with Data/Analytics to continuously improve attribution, performance visibility, and funnel insights, and working within the consent and privacy constraints of a health adjacent vertical.
Cross-Functional Collaboration:Work closely with Creative Strategist, Data, Product, Legal, Clinical teams to align channel strategy with user experience, landing pages, messaging and business priorities.
Knowledge building&Stakeholder; Management:Translate complex performance insights into clear knowledge and actions for non technical stakeholders.
Must-have skills4+ years of experiencein Paid Social / Display / Performance Marketing, with proven results in high-growth environments.
Stronghands-on expertisein Meta Ads (Advantage+ / ASC, manual campaigns, audience and bidding strategy), with the confidence to manage significant budgets and scale them efficiently.
A creative-led approach to performance: you know that in paid social the creative is the targeting, and you have a system for producing and testing it at volume.
A highlyanalytical mindsetand strong measurement foundation or willingness to learn including Conversions API, server-side tracking, conversion tracking best practices, and performance reporting.
Experience optimizingbeyond CPL,using business metrics like lead quality, cohorted conversion rate, CAC, and LTV:CAC.
A structuredexperimentation approach(incrementality testing, geo tests, A/B and landing page testing).
Strong collaboration skills, able to work cross-functionally with Creative, Data, and Product teams.
High ownershipandexecution speed: you thrive in ambiguity, act proactively, and continuously raise the bar.
Power-UpsAI & automation:A clear AI-first working style: you actively use AI/automation to simplify work, accelerate learning cycles, and improve performance outcomes.
Fluency in Spanish.
Not everyone checks every box, and that's okay.
If this role inspires you and you're passionate about making an impact in our mission, we'd love to hear from you.
What we offerScaling with purposeStep into a work environment that's inconstant motion, andever-evolving.




Be part of a company that's on the rise!
Everyone Needs UnobravoYour mental health matters.
Get access toexclusive discounts on psychotherapy sessionswith our professionals: your well-being comes first.
Moments That MatterEnjoy unforgettablecompany retreats,team-building experiences,nationwide aperitivo partiesand more.
.
Because we love celebrating milestones together!
Free Online Language TrainingWe speak your language, and want you to speak ours!
Enjoy afree membership and conversation courseson our language platform to grow personally and professionally.
Birthday OffCelebrating the passing of time is also fun at Unobravo!
All employees can enjoy aday offon the month of theirbirthday.
World Mental Health Day, Our WayOn World Mental Health Day, we step back together, giving each of usan additional day offto rest, reflect and recharge.
Inclusive Parental LeaveEnjoyextra days offto celebrate the arrival of your little ones.
Available forall parents, including biological fathers, same-sex parents, adoptive, and foster parents.
Because every family deserves time to connect.
To Fit in Our CultureAt Unobravo, what truly connects us isn't just what we do — it's how we do it.
If you're curious to discover the values and behaviors that guide us every day, take a look at ourCulture Pageand see what being part of Unobravo really means.
Come as you areAt Unobravo, everyone is welcome.
We value individuality and believe that diverse perspectives make us stronger.
We're proud to be an equal-opportunity employer and to provide reasonable accommodations to ensure a fair and accessible hiring process for all.
If you require any support or adjustments during the application or interview process, please let us know, we'll do our best to make sure you have a positive experience.
Selection ProcessEvery application is carefully reviewed by our Talent team.
If your profile matches the role, we'll reach out to schedule an introductory call.
Our selection journey may vary depending on the position, but it's always designed to be clear, engaging, and meaningful.
You might be invited to complete a case study and will meet your future manager and key team members along the way, so you can get a real sense of what it's like to work with us, because finding the right fit goes both ways.
And don't worry! xysqume You'll always have a dedicated point of contact from our Talent team to guide you through each step and make sure you have the best possible experience.
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📌 Paid Social & Display Manager (Bardi)
🏢 Unobravo International
📍 Bardi

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