At Natulim, we improve classic cleaning products. We create waste-free products that are practical to use and made with ingredients that are good for both your skin and the planet.

Esperienza, qualifiche e soft skill: possiede tutti i requisiti per avere successo in questa occasione? Lo scopra qui sotto.

Our flagship product is a laundry detergent in the form of biodegradable strips that dissolve in the washing machine.

We are looking for a passionate and responsible professional with an entrepreneurial spirit, a strong ability to learn quickly, and a willingness to develop new skills.

You will be responsible for maximizing customer retention, LTV, and repeat purchases across Natulim’s European international markets through advanced Email Marketing strategies , using data, automation, and continuous testing to directly drive revenue.

Responsibilities

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- Design, execute, and optimize email retention strategies.

- Manage the campaign calendar.

- Build and improve automated flows: welcome, post‑purchase, repeat purchase, winback, churn prevention, cross‑sell, and upsell.

- Segment audiences based on purchase behavior, engagement, lifecycle, and RFM.

- Analyze key metrics: Open Rate, CTR, Conversion Rate, Revenue per Email, LTV, and Retention Rate.

- Run A/B tests on copy, subject lines, creatives, timing, and segmentation.

- Work closely with e-commerce, paid media, CX, and product teams to ensure a consistent omnichannel customer experience.

- Maintain list health, including deliverability, spam, opt‑ins, and sunsetting.

- Identify continuous improvement opportunities based on data and DTC benchmarks.





Requirements

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- 3+ years of experience in Email Marketing , focused on e‑commerce / DTC.

- Hands‑on experience with platforms such as Klaviyo .

- Strong data‑driven and revenue‑focused mindset.

- Highly hands‑on, proactive, and solution‑oriented.

- Solid knowledge of DTC funnels, lifecycle marketing, and customer retention.

- Ability to work across multiple brands or accounts, ideally within an agency or brand group.

- Intermediate/advanced copywriting skills focused on conversion.

- Experience collaborating with creative and design teams.

- Intermediate/advanced English (desirable, but not mandatory).

What we offer

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- Access to and training in AI tools , working with cutting‑edge technology such as Claude.

- Permanent contract , job stability, and real opportunities for career growth.

- Full‑time Monday‑to‑Friday schedule , with flexible start and finish times.

- Internal and external training to support your continuous learning.

- Flexible compensation package tailored to your needs, including health insurance, meal vouchers, transportation, and childcare benefits.

- Up to 50% discount on Natulim products.

- School adaptation days to support employees with children under 3 when needed.

- A young, dynamic team with a great working environment , where people and ideas matter.

If you are passionate about e-commerce and advertising , this is a unique opportunity to make an impact and be part of a project driven by strong values. xysqume

We are a company where every team member is an All Star in their role .

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📌 International Retention Manager (DTC) (Italia)
🏢 Natulim
📍 Italia