GRS Recruitment is delighted to partner with a reputable Food & Beverages company seeking a CRM Manager to join their team in Nicosia. They are seeking a skilled and experienced hands-on CRM Expert who will personally lead and execute the rollout of a new CRM system across our brands. This role is highly operational and requires someone who is comfortable configuring systems, building campaigns, creating segments, and solving problems directly. They will own the CRM end-to-end— from setup and data structure to campaign execution and reporting—working closely with Marketing, Ecommerce, IT, and Operations. DUTIES AND RESPONSIBILITIES CRM Implementation & Daily Ownership Lead hands-on CRM rollout across brands and markets Configure architecture, data models, workflows, permissions, and integrations Troubleshoot data, campaign, and system issues Campaign Execution & Optimization Build, launch, and optimize CRM campaigns (email, push, SMS, in-app) Create customer segments, journeys, and personalized offers Execute promotions and loyalty communications Continuously test and improve campaign performance Data, Segmentation & Reporting Own customer data quality and CRM hygiene Maintain segments, dashboards, and performance reports Analyse results and translate insights into actions Provide reporting and analysis support Cross-Functional Collaboration Partner with Marketing, E-commerce, Loyalty, IT,



and Operations Translate business needs into CRM solutions Coordinate with external CRM vendors and partners Governance & Compliance Ensure GDPR and data privacy compliance Drive continuous CRM improvement across the organization CANDIDATE PROFILE 3–5+ years of hands-on CRM or marketing automation experience, including CRM implementation and day-to-day operation Strong experience in segmentation, automation, lifecycle campaigns, and performance analysis Hands-on knowledge of CRM platforms such as Salesforce, HubSpot, Braze, Adobe, Microsoft Dynamics, or similar Analytical, data-driven mindset with confidence working with reports and insights Ability to work independently in a fast-paced, execution-focused environment Experience in QSR, retail, e-commerce, hospitality, or loyalty programs is an advantage SQL, advanced analytics, or AI-driven personalization experience is a plus SALARY AND BENEFITS Salary will be determined based on experience, qualifications, and skills. The advertised salary range is indicative, any offer will reflect the successful candidate’s suitability. Provident Fund Great discounts at more than 100+ restaurants of the Group. Continuous development and structured career path. Complimentary daily meal and beverages Medical Fund Free parking area Due to the high volume of applications received at GRS Recruitment, only shortlisted candidates will be contacted.

📌 CRM Manager (Nicosia)
🏢 GRS Recruitment
📍 Nicosia