Overview
In this role you will lead BYD's European and UK eTruck sales, shaping market strategies and driving sustainable growth. You will coordinate with global and regional teams to align strategy, product roadmap, and regulatory requirements while building strong customer and partner relationships. You will guide cross-functional execution and oversee UK market development as part of a broader European eTruck agenda. This is an opportunity to influence market entry, pricing, and commercial success at scale.
Responsabilità Provide strategic leadership for the European & UK eTruck business
Develop, communicate, and support the execution of business plans and commercial strategies
Lead and develop commercial teams to support objectives and customer success
Build and maintain strategic relationships with key customers, partners, fleet operators, leasing companies, dealers, and industry stakeholders
Support identification and development of new business opportunities, partnerships, market segments, and product road map
Facilitate alignment between market requirements and internal functions (product, engineering, operations, finance, marketing, aftersales)
Contribute to major commercial negotiations, framework agreements, and strategic projects
Monitor market developments, competitive activities, customer needs, and regulatory changes
Represent the company in customer engagements, industry events, conferences, and professional organizations




Promote a customer-focused and results-oriented culture
Lead development and management of UK sales channels, dealer networks, leasing partners, and strategic fleet customers
Lead the preparation and review of annual business plans, forecasts, and strategic initiatives for 2 continental EU & UK
Oversee commercial activities across responsibility markets and support regional teams
Guide customer engagement activities and long-term relationships
Review business performance indicators and recommend improvements
Support market-entry strategies, product launch activities, expansion initiatives
Facilitate cross-functional cooperation to support customer requirements and project execution
Promote best practices in commercial operations, CRM, and business development
Ensure adherence to corporate policies, governance, and compliance
Foster a culture of safety, sustainability, integrity, and continuous improvement
Coach and develop team members for succession planning and UK market build-up
Drive market entry, expansion, and profitability of the UK business in line with European strategy
Coordinate cross-functional collaboration for product launches and customer support across EU and UK
Requisiti fondamentali Bachelor's Degree in relevant field; MBA advantageous
Significant leadership experience in commercial vehicle, automotive, transportation, or related sectors
Proven track record in business development, sales leadership, strategic

📌 Head of eTrucks Sales Europe (Monza)
🏢 BYD EUROPE
📍 Monza