We're looking for a Website Design Lead ‍ We're looking for a Website Design Lead who turns client brands into web experiences that perform and keeps them evolving. ‍ Position: Website Design Lead (reports to the VP, Experience Design)

Location:
Remote (6+ hours daily overlap with Eastern Time required) Employment Type: Contract to hire ‍ About Edgar Allan ‍ Edgar Allan is an award-winning Webflow Enterprise Partner agency working at the intersection of brand and performance. We help mid-market and enterprise businesses move from brand clarity to conversion. In the AI era, a strong brand is how you get found, understood, and chosen. ‍ We're ~60 people working across the globe, with leadership in Atlanta, Georgia. Strategy, experience design, and technology work as one team. We have a front-row seat to the biggest shift in how brands compete in a decade, and we're building the practice, developing the frameworks, and doing the work in real time alongside our clients. ‍ The Role: ‍ You'll sit inside Experience Design, partner daily with Technology and Brand Strategy & Performance, and own the creative quality of the work from pitch and first concept to launch. ‍ This is a heavily client-facing role. You'll spend a large share of your week with clients and prospects: building trust, presenting work, pitching new business, and standing behind your design decisions. ‍ What You’ll Do: ‍ Bring brands to life with ROI in mind
• Translate brand strategy into digital design systems, visual language, and interaction patterns that hold up across sites, campaigns, and product surfaces.
• Partner with Strategy & Performance to tie every major design decision to a business outcome (conversion, lead quality, engagement, retention, or brand lift): define success metrics before design starts, then read the data after launch and act on it. ‍ Design AI-native Contribute to
• Use generative and AI-assisted tools across the workflow: research synthesis, concepting, rich content and imagery exploration, variant generation, and prototyping, while knowing where human judgment, taste, and brand stewardship have to lead.
• Design experiences that include AI features (conversational interfaces, personalisation, AI search and answers) and make them feel trustworthy and on-brand ‍ Prototype and build with developers
• Work in tight loops with engineers and content strategists from day one: shared Figma libraries, design tokens, component specs,



and working prototypes.
• Move from idea to clickable or coded experience using Figma, Webflow, and AI-assisted code tools.
• Use prototyping and motion (Figma prototyping, Jitter, or similar) to show clients how experiences move, respond, and feel.
• Understand modern web build well enough to design for it: responsive behavior, CMS structure, performance, and accessibility (WCAG 2.2 AA). ‍ Collaborate with clients to launch fast
• Lead client workshops, design reviews, and working sessions with confidence and clarity.
• Shape scope around a fast first launch, then a planned roadmap of improvements, rather than one big reveal.
• Set clients up to own and extend their sites after launch through clear systems, documentation, and training. ‍ Build trust and represent the work
• Build credible, lasting relationships with client and prospect stakeholders, from marketing teams to C-suite, so they trust your judgment.
• Present in new-business pitches as part of the pitch team, shaping the creative approach and helping win the work.
• Present design concepts and progress to clients with clarity, connecting every direction to their brand and business goals.
• Defend design directions with conviction and evidence, handling pushback constructively while knowing when to adapt. ‍ Lead the engagement
• Serve as the owner of quality for assigned client engagements, owning the relationship and design output from kickoff through launch and ongoing iteration, turning insights into next-phase recommendations and growth opportunities.
• In partnership with Operations & Delivery, own scope, timeline, and budget health, flagging risks and resolving them early before they could escalate.
• Run engagement rhythms by coordinating the cross-functional team (strategy, design, development, performance) so everyone is working toward the same outcomes. ‍ Lead the design team
• Set creative direction, select the directions designers carry forward, and review their work through to production-ready design.




• Own the craft bar for design foundations: typography, grid and layout, color, hierarchy, and spacing.
• Set standards for design systems, file organization, and developer handoff so the team's output stays consistent and build-ready.
• Mentor and coach designers with clear, thoughtful feedback, and grow their scope over time. Must-Haves:
• 7+ years designing brand-led websites and marketing landing pages, including 2+ years leading projects or designers.
• A portfolio showing brand-led web work that shipped, with evidence of the business results it drove.
• Expert-level Figma skills, including design systems, variables, and tokens.
• Working knowledge of how the web is built (HTML/CSS, responsive layout, CMS structures) and comfort prototyping in a no-code or low-code platform such as Webflow (certification a plus).
• Extensive client-facing experience.
• Fluent, polished English, both written and spoken, with the ability to present confidently to senior client audiences
• Availability for at least 6 hours of daily overlap with Eastern Time (ET) for client meetings, pitches, and team collaboration, plus comfort leading a distributed team asynchronously. ‍ What It’s Like Here ‍
• Remote-first and people-first.
• We value curiosity, kindness, and clarity.
• You'll work with some of the best brand strategists, designers, and thinkers in the game. Why Edgar Allan ‍ You'll have real influence on how we design in an AI-first era, direct access to clients and leadership, and a delivery model built for speed and iteration rather than long, linear projects. ‍ If you want your work measured by what it achieves, and you like building alongside developers and clients, we'd like to talk. ‍

How to Apply
‍
• Submit your portfolio & LinkedIn profile. Your portfolio must include at least three live websites you designed, with working URLs. App, dashboard, and product UI case studies won't be evaluated for this role.
• Interviews with core team members
• Timeline: We aim to wrap up the process within 2-3 weeks. ‍ Please note, Edgar Allan conducts background checks at the offer stage for all hires (which may include criminal background checks for some roles) ‍ Interested? Apply now using the link: https://www.edgarallan.com/prompts/website-design-lead or reach out with your portfolio. We’d love to see what you’ve built.

📌 Website Design Lead (Italia)
🏢 Edgar Allan
📍 Italia