h3Your Tasks /h3 pAs Senior Brand Manager, you will combine strategic thinking, business ownership and people leadership to drive category growth and create impactful consumer experiences across all touchpoints. You will play a key role in translating local consumer insights and market opportunities into winning marketing strategies while leading a team and collaborating closely with both local and European stakeholders. /p pReporting directly to the Marketing Manager, you will manage direct reports and act as a key business partner across Marketing, Sales, Shopper Marketing, Finance, Supply Chain and European Marketing teams. /h3 ul liLead the development and execution of category and brand growth strategies, translating consumer, shopper and market insights into actionable business plans and sustainable growth opportunities. /li liOwn category performance and financial results through ongoing analysis of market dynamics, business KPIs, forecasting, budgeting, annual planning and long-term strategic plans. /li liDevelop and implement integrated marketing and communication strategies across all consumer touchpoints, ensuring consistent brand execution and impactful consumer experiences. /li liDrive innovation and portfolio development by identifying emerging consumer needs, building business cases and partnering with European teams to bring new opportunities to market. /li liAct as a key cross-functional leader, building strong partnerships across Marketing, Sales, Shopper Marketing, Finance, Supply Chain and other functions to deliver business priorities and projects. /li liLead, coach and develop team members, fostering a culture of ownership, collaboration,



continuous learning and high performance. /li /ul h3Your Profile /h3 ul li6+ years of experience in Marketing, Brand Management or Trade Marketing within FMCG or consumer goods industries, with a strong track record of driving business growth. /li liProven people leadership experience, with the ability to coach, develop and inspire high-performing teams. /li liStrong business acumen and analytical mindset, able to translate data, consumer insights and market trends into strategic recommendations and growth opportunities. /li liDemonstrated success managing complex projects and priorities in dynamic, fast-paced environments, balancing strategic thinking with operational execution. /li liExcellent stakeholder management, influencing and communication skills, with the ability to collaborate effectively across functions and levels of seniority. /li liExperience working with market data sources such as NielsenIQ, Circana (IRI) or similar tools, alongside advanced Excel and PowerPoint skills. /li liFluent Italian and English, both written and spoken. /li /ul pbWHY JOINS US? /b /p ul liGross annual salary (RAL) between €45,000 and €50,000, depending on experience /li liFree parking for cars, bicycles, and motorcycles /li liFlexible

working hours
(start time between 8:00 AM and 10:00 AM, with a 1-hour lunch break) /li liHybrid working model (2 days of remote work per week) /li liCompany store discounts (discounted Beiersdorf products, open twice a week) /li liParticipation premio, redeemable either as a cash payment or for services/benefits /li liFaschim health insurance /li liCanteen /li liAnd much more /li /ul br/

📌 Senior Marketing Manager (Italia)
🏢 Beiersdorf Group
📍 Italia