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Job title: Field Execution and Coach Associate
Department: Marketing - Retail Activation
Location: Firenze - Toscana, Italy
Reporting to: RETAIL ACTIVATION MANAGER
Role: Permanent
Annual Base Salary: EUR 33,500 – 44,450 gross/year.

Field Execution and Coach Associate (Torino / Piemonte)

- Supports the implementation and stabilization of the 121 execution model by ensuring that field execution standards are consistently applied, observed and reinforced.
- The role operates primarily on the field and acts as the operational extension of RAM2, contributing to execution excellence through real on-field observation, structured coaching support, capability reinforcement, and fact-based feedback to support 121 improvements.
- Identify execution and capability gaps, translating field observations into actionable coaching priorities and improvement opportunities.

As the Field Execution and Coach Associate in the area of Marketing, you will:

- Conduct regular on-field visits observing real execution across channels.




- Observe promoters and agency coordinators during live activities without pre-selection.
- Support structured coaching practices through 121 agencies coordinators and provide direct coaching when required.
- Deliver micro-enablement interventions such as modeling and role plays.
- Provide qualitative insights to RAM2 to support Weekly Focus Review and corrective actions.

Requirements

- Strong on-field observation and coaching capability
- Ability to work with execution standards and checklists
- Clear, factual communication style
- Comfort working in ambiguous or resistant environments
- Strong discipline and accountability mindset
- 3–5 years of experience in field activation, retail execution, sales support or similar roles
- Experience working with external agencies or outsourced field forces
- FMCG or structured retail environment preferred
- University degree preferred
- Italian and English
- High mobility required with frequent travel across assigned regions
- Regular presence on the field (majority of working time)
- Flexibility to adapt schedules based on operational needs

At JTI, we strive to create a diverse and inclusive work environment. As an equal-opportunity employer, we welcome applicants from all backgrounds. If you need any specific support, alternative formats, or have other access requirements, please let us know.

📌 RETAIL ACTIVATION ASSOCIATE (Lombardia)
🏢 Jt International
📍 Lombardia