h3Overview /h3pIn this senior role, you shape the long‑term data and analytics strategy for major clients in Southern Europe from Milan, expanding Marketing Intelligence services and elevating client ROI. You will partner with Incubeta teams to mature clients' data capabilities, translate analytics into strategic value, and drive high‑impact AI initiatives. The position blends vision, leadership, and hands‑on delivery in a fast‑growing, data‑driven environment. /ph3Retribuzione / Benefits /h3ullimultilingual and multicultural teamwork /liliownership and accountability /liliinternational, fast‑paced environment /liliprofessional development opportunities /lilistartup environment growth /liliexciting clients and global enterprise /li /ulh3Responsabilità /h3ulliDefine and own the strategic roadmap for your portfolio, expanding data maturity and Marketing Intelligence services /liliServe as the primary advisor to key decision makers and strategic partner to clients /liliOversee delivery strategy across projects for technical excellence and business relevance /liliLead Quarterly Business Reviews (QBRs) and translate data outcomes into business value and investment cases /liliRun high‑impact workshops (Discovery, Ideation,



Roadmapping) to align stakeholders on long‑term data and AI visions /liliMentor and manage consultants on your account to ensure growth and quality of deliverables /liliDirect complex initiatives with a focus on Agentic AI and stakeholder management /liliAddress high‑level roadblocks in digital activity and ensure scalable data architectures /li /ulh3Requisiti fondamentali /h3ulli5-7 years of experience in digital analytics or strategic consulting /liliProven experience managing consultants or cross‑functional teams /liliHigh proficiency with Google Marketing Platform (GA4, GTM, SA360) and Google Cloud (BigQuery) /liliExpert level in business analysis frameworks and translating KPIs into PL; impact /liliStrong understanding of Southern European/Italian advertising landscape and privacy‑centric data /liliFluent in Italian and English; additional European languages are a plus /liliAdvanced certifications or equivalent experience in managing data projects /liliStrategicvision /liliGA4 /liliGTM /liliSA360 /liliBigQuery /liliMarketing Intelligence ecosystem /li /ul #J-18808-Ljbffr

📌 Lead Data & Analytics Consultant (Pavia)
🏢 Incubeta Group
📍 Pavia