OverviewIn this role you will lead the Italy market marketing strategy to translate European priorities into locally relevant plans.
You will drive end-to-end campaigns across paid, owned, and partner channels, partnering with cross-functional teams to grow brand consideration and commercial performance.
You'll manage the local team and external partners, ensuring investments deliver measurable impact while staying true to the easyJet brand.
This is a strategic, hands-on leadership role that shapes how we connect with Italian customers and markets.
Retribuzione / BenefitsPension
Private Healthcare
Life Assurance
Excellent staff travel benefits
25 days of annual leave
Up to 20% maximum annual performance premio
ResponsabilitàSet the Italy market strategy and convert European priorities into an integrated marketing plan across channels
Manage budgets and resources with cross-functional teams to improve relevance, conversion and return
Champion locally relevant creative and storytelling using Italian market insights
Build and nurture relationships with agencies, tourist boards,
airports and other partners
Provide clear direction and develop the local marketing team, delivering high-quality work at pace
Lead campaign briefing, creative evaluation and measurement to drive performance
Translate market and customer insights into actions that align with brand and business priorities
Requisiti fondamentaliSenior marketing experience in consumer brands within fast-paced, commercially driven environments
Ability to translate organizational priorities into a clear market vision and integrated plans
Strong commercial judgement with analytical capability
Budget and forecast management with data-driven investment decisions
Experience across paid, owned and partner channels, and managing agencies and external suppliers
Inclusive, resilient leadership with stakeholder relationship skills and decisive decision-making
collaborative
resilient
decisive
budget management
performance analysis
campaign briefing
📌 Marketing Lead, Italy (Bardi)
🏢 Easyjet
📍 Bardi
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