ppAre you looking for a new challenge? /ppFancy helping us shape the future of motor insurance? /ppPrima could be the place for you. /ppSince 2015, we’ve been using our love of data and tech to rethink motor insurance and bring drivers a great experience at a great price. Our story began in Italy, where we’ve quickly become the number one online motor insurance provider. ppWe’re looking for an bEmployer Branding Manager /b to shape how talent discovers, experiences and ultimately chooses Prima. /ppSitting at the intersection of Talent Acquisition, Brand, Marketing and Experience Design, you’ll turn our talent priorities into distinctive content and experiences that help the right people understand what makes Prima different — and want to be part of it. /ppWhat you will do /ph3What You’ll Do /h3ulliTranslate Prima’s talent strategy and hiring priorities into a clear employer branding and attraction roadmap. /liliDefine how we position Prima to prioritise talent audiences and turn it into targeted recruitment marketing campaigns across channels. /liliPartner with Brand, Marketing and Social teams to bring campaigns to life, from creative briefs to distribution and amplification. /liliDesign distinctive talent events and activations where candidates can experience how Prima works and demonstrate what they can do, connecting every experience to real talent pipelines and hiring outcomes. /liliContinuously improve the candidate journey, from first discovery to offer and onboarding handover. /liliDefine and track KPIs across awareness, engagement, qualified talent, pipeline creation and hiring conversion. /li /ulh3What We're Looking For /h3ulliStrong experience (at least 4 years)



in Employer Branding, Recruitment Marketing, Talent Attraction or a closely related discipline. /liliA strong understanding of candidate journeys and recruitment funnels. /liliThe ability to turn business and hiring needs into compelling creative briefs. /liliStrong stakeholder management across Talent Acquisition, Marketing, Brand, Social and senior business stakeholders. /liliA data-driven mindset and experience measuring campaign or attraction effectiveness. /liliExcellent storytelling and communication skills, fluent English /liliStrong judgment: you can distinguish an interesting idea from an idea that actually solves a talent problem. /li /ulh3What Success Looks Like /h3pYou will help Prima move from doing employer branding activities to building a deliberate talent attraction system. /ppThey understand what makes working here different. /ppThey experience that difference before they join. /ppAnd, ultimately, more of the people we really want to hire choose to engage with us. /pp€45,000
- €55,000 a year /ph3Why you’ll love it here /h3pWe want to make Prima a happy and empowering place to work. So if you decide to join us, you can expect plenty of perks.. /ph3Work Your Way /h3pEnjoy hybrid working, with a mix of home and office days. Plus, for up to 30 days per year, work from anywhere. /Get access to learning resources, mentorship and a growth plan tailored to you. /Enjoy private healthcare, gym discounts, wellbeing programs and mental health support. /If you don’t meet every requirement but are passionate about this role, we still want to hear from you. Email us at Let’s build the future of insurance, together. /

📌 Senior Brand Manager (Italia)
🏢 PRIMa
📍 Italia