The ideal candidate will be responsible for defining, driving and executing the local CRM strategy to maximise customer engagement, retention and long-term customer value.Si assicuri di inviare la sua candidatura con tutte le informazioni richieste, come indicato nella panoramica del lavoro riportata di seguito.The role involves close collaboration with senior management, local stakeholders and central teams based at headquarters.It combines strategic ownership with hands‑on execution across CRM platforms, customer lifecycle initiatives and campaign management.Key responsibilitiesDefine and implement, in collaboration with senior management, the local CRM strategy to maximum customer engagement, retention and long-term customer valueOwn CRM business performance governance, ensuring structured planning, performance monitoring and clear reporting of key customer and commercial KPIsTranslate customer and commercial insights into actionable recommendations, driving customer growth initiatives, the evolution of lifecycle strategies and commercial performanceBuild strong relationships with both local stakeholders and central teams, ensuring alignment of priorities, roadmap and business objectivesAct as an individual contributor, taking a hands‑on role in CRM platforms and leading the operational execution of CRM campaigns and lifecycle initiatives through audience segmentation, targeting,
campaign management and performance monitoringIt’s a match if you have…At least 4 years of experience in a similarA Master’s degree in Economics or a related quantitative fieldSolid knowledge of CRM strategies, customer engagement channels, KPIs and best practicesHands‑on experience with CRM and analytics platformsStrong data analysis skills and the ability to use AI‑based solutions to optimise customer engagement and CRM performanceExperience in Financial Services, e‑commerce or digital businesses is a plusExcellent communication skillsThe ability to communicate professionally in EnglishA flexible, agile and solution‑oriented approachA strong sense of ownership and the ability to combine strategic thinking with operational executionOffice & Team LifeA central office in Rome.Free coffee and a comfortable kitchen to relax and enjoy your lunch breakTeam‑building activities and CSR initiatives throughout the yearThe latest hardware and equipment to support your workExperience Our Younited Life BenefitsFlexible Remote PolicyParenting PolicyAn extra day off to celebrate your birthdayAccess to Voxy to boost your language skills.Welfare benefits for you and your familyTicket RestaurantSalary€45,000–€50,000 per year. xysqume Younited is committed to creating an inclusive workplace and welcomes applications from all qualified candidates.#J-18808-Ljbffr
📌 Crm Strategy Manager (Roma)
🏢 Younited
📍 Roma