DECORA, a leading European manufacturer of flooring solutions and accessories, is continuing its international development in Italy. We are looking for a Sales Manager DIY who will dedicate to our business with key DIY chains to drive further growth. This role is a good fit for candidates with experience in the flooring industry or a solid background working with DIY retail chains, ready to take the next step in career.

Key responsibilities
• Develop and implement sales strategies for DIY chains in Italy
• Manage and expand relationships with existing partners
• Identify and secure new business opportunities
• Lead commercial negotiations and manage annual agreements (pricing, conditions, promotions)
• Drive category development, including product listings and in-store execution
• Coordinate with internal teams (supply chain, marketing, product) to ensure smooth operations
• Monitor market trends, pricing and competition,



ensuring target achievement

Your profile
• Minimum 3 years of experience in a similar commercial role
• Proven track record with DIY chains
• Strong analytical skills and good command of MS Office (Excel required)
• Very good communication skills and fluency in English

What we offer
• Stable collaboration under a B2B contract
• Competitive and well-positioned product portfolio
• International and supportive team environment
• Real impact on business development in a growing market Note: this position is intended for a dedicated, full-time professional role. We are not considering collaboration with agents or external representatives. If you are interested, send us a direct message or apply via LinkedIn.

📌 Sales Manager DIY Italy (Italia)
🏢 DECORA
📍 Italia