Preferred locations: Romania, Poland, Hungary, Bulgaria, Serbia, Czech Republic, Slovakia, Croatia, Lithuania, and Türkiye.

We welcome applications from candidates across Europe and are open to other locations. Our priority is finding the right talent, regardless of location.

About Novara Energy Partners

Novara Energy Partners is a growing European energy advisory and technology company supporting corporates, renewable energy developers, and investors in navigating the energy transition.

Our expertise covers Power Purchase Agreements (PPAs), renewable energy procurement, battery energy storage systems (BESS), and energy market strategy.

Alongside our advisory business, we are developing innovative technology solutions and a proprietary digital platform designed to support data-driven decision‑making in European energy markets.

As we expand our European presence and technology offerings, we are looking for a creative, proactive, and commercially minded B2B Marketing Specialist to establish our marketing activities, strengthen our brand, increase market visibility, and drive business growth.

About the Role

Working closely with our leadership team, you will take ownership of developing and executing Novara's marketing activities across both our advisory and technology businesses.

From establishing email marketing campaigns and building our social media presence to developing engaging content and supporting customer acquisition, you will play an important role in shaping our market positioning and growth.

This is a hands‑on opportunity for someone who enjoys building new initiatives from the ground up, working independently, and translating creative ideas into measurable commercial results.

Key Responsibilities

- Develop and execute B2B marketing strategies to strengthen brand awareness, market positioning, and business growth.

- Establish and manage our social media presence, particularly Linked In, to increase engagement, reach, and industry visibility.

- Build email marketing activities from the ground up, including newsletters, targeted campaigns, audience segmentation,



and marketing automation.

- Develop and maintain a structured content calendar covering social media, email campaigns, industry insights, and company announcements.

- Create engaging content, including thought leadership articles, Linked In posts, newsletters, case studies, and promotional materials.

- Plan and execute targeted B2B lead generation campaigns to attract potential clients, partners, and platform users.

- Support the marketing and go‑to‑market activities of our technology solutions and digital platform.

- Develop product marketing materials, digital campaigns, and customer acquisition initiatives.

- Build and maintain marketing databases, CRM processes, and lead nurturing workflows.

- Manage website content, improve SEO performance, and strengthen our digital visibility.

- Develop professional marketing materials, including corporate presentations, brochures, and client‑facing communications.

- Identify opportunities for industry events, partnerships, media exposure, and other brand‑building initiatives.

- Monitor marketing performance, including social media engagement, email campaign results, website traffic, lead generation, and conversion metrics.

- Continuously optimize marketing activities to improve reach, engagement, customer acquisition, and commercial impact.

Candidate Profile

Previous experience in the energy industry is not required. We value initiative, curiosity, creativity, and the ability to learn quickly.

- Bachelor's degree in Marketing, Business, Communications, or a related field.

- 2 to 4 years of experience in B2B marketing, digital marketing, growth marketing, or a similar role.

- Excellent written and spoken English.

- Strong copywriting, communication,



and content creation skills.

- Practical experience managing social media channels, particularly Linked In.

- Experience with email marketing platforms, newsletters, audience segmentation, and campaign management.

- Familiarity with SEO, website management, CRM systems, and digital marketing analytics.

- Experience using Canva, Figma, or similar content creation and design tools.

- Understanding of B2B lead generation, digital customer acquisition, and conversion funnels.

- Previous experience in B2B SaaS, technology, consulting, renewable energy, or professional services is an advantage.

- Ability to work independently, establish processes, and manage multiple priorities.

- Creative, proactive, organized, analytical, and commercially oriented mindset.

What We Offer

- Opportunity to join a growing European energy advisory and technology company.

- Ownership of marketing activities and the opportunity to build initiatives from the ground up.

- Direct collaboration with the leadership team.

- Opportunity to contribute to the growth and commercialization of innovative technology solutions.

- International exposure across renewable energy, technology, and European energy markets.

- Flexible remote working environment.

- Professional development and career growth opportunities.

- Competitive compensation based on experience and location.

Equal Opportunity Employer

Novara Energy Partners is an equal opportunity employer committed to fostering a diverse, inclusive, and respectful working environment.

We are proud to be an international and multicultural company, with team members from different countries and backgrounds. We believe that diverse perspectives, experiences, and cultures strengthen collaboration, encourage innovation, and contribute to our success.

We welcome applications from all qualified candidates regardless of race, ethnicity, nationality, gender, age, disability, religion, sexual orientation, or any other characteristic protected by applicable law.

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📌 B Marketing Specialist (Italia)
🏢 Novara Energy Partners
📍 Italia