pbThis position is listed on behalf of a partner company, who manages all applications and next steps. Our partner is looking for a User Acquisition Manager | Brainer based in Italy. /b /ppWe are looking for a proactive and data-driven User Acquisition Manager to drive the growth of an innovative digital platform focused on cognitive development and brain training. In this role, you will take ownership of paid acquisition campaigns, primarily through Meta Ads, with a strong focus on sustainable growth, profitability, and user acquisition efficiency. You will manage campaign strategies, budgets, audience segmentation, and creative testing to maximize performance and achieve business objectives. Working closely with creative, product, and analytics teams, you will turn performance insights into actionable growth opportunities. You will also explore emerging advertising channels and experiment with new approaches to expand the platform's reach. This is an exciting opportunity to make a measurable impact in a fast-paced digital environment while contributing to the growth of a product that helps people develop their cognitive abilities. /ph3Accountabilities: /h3ulliPlan, launch, manage, and scale Meta advertising campaigns, focusing on sustainable user acquisition, profitability, and long-term growth. /liliManage campaign structures, advertising budgets, bidding strategies, and audience segmentation to maximize campaign efficiency and performance. /liliContinuously analyze advertising results, identify performance trends, and uncover new growth opportunities through data-driven decision-making. /liliCollaborate closely with the Creative Marketing Manager to develop, test, and optimize advertising creatives that resonate with target audiences. /liliDesign and execute structured A/B tests across creatives, audiences, placements, and campaign strategies to identify the most effective approaches. /liliMonitor and optimize key performance indicators, including CPA, ROAS, CTR, CVR, retention rates, and LTV, ensuring campaigns meet business objectives. /liliWork alongside analytics and product teams to improve attribution models, tracking accuracy, and overall user acquisition efficiency. /liliIdentify underperforming campaigns and implement optimization strategies to improve conversion rates, acquisition costs, and return on advertising spend. /liliStay up to date with Meta advertising platform updates, performance marketing trends,



and emerging acquisition opportunities. /liliExplore and test additional paid acquisition channels, including Snapchat, TikTok, AppLovin, and other relevant platforms, to identify scalable growth opportunities. /liliMake timely, informed decisions based on campaign data, continuously experimenting with new strategies to improve acquisition performance. /liliShare performance insights and recommendations with relevant stakeholders to support broader marketing and business growth initiatives. /li /ulh3Requirements: /h3ulliAt least 1 year of hands-on experience managing Meta Ads campaigns, preferably within product-based companies or startups offering subscription-based products. /liliProven experience managing and scaling performance marketing campaigns with measurable results and demonstrated business impact. /liliStrong analytical mindset and confidence working with key performance marketing metrics, including CPA, ROAS, CTR, CVR, retention, and LTV. /liliPractical experience planning and executing structured A/B tests, analyzing results, and making optimization decisions based on reliable data. /liliGood understanding of paid acquisition strategies, campaign management, audience targeting, and creative performance optimization. /liliAbility to work independently, take ownership of campaign results, prioritize responsibilities, and manage multiple initiatives effectively. /liliStrong problem-solving skills, with a proactive and results-oriented approach to identifying and implementing growth opportunities. /liliSelf-motivated attitude and willingness to experiment, learn, and adapt in a fast-moving digital environment. /liliEnglish proficiency at B1 level or above, with the ability to communicate effectively with international colleagues. /li /ulpNice to have: /pulliHands-on experience with additional paid acquisition platforms, such as Snapchat Ads, TikTok Ads, AppLovin, Google Ads, or similar advertising channels. /liliFamiliarity with attribution, analytics, and reporting tools such as GA4, Amplitude, Tableau, or equivalent platforms.



/liliExperience collaborating closely with creative teams and providing data-driven feedback to improve advertising concepts and performance. /liliBasic copywriting skills and the ability to develop advertising messaging and creative testing hypotheses. /liliExperience using AI-powered tools to improve campaign management, generate creative ideas, analyze performance, or streamline marketing workflows. /liliPrevious experience working in subscription-based digital products, mobile applications, or online platforms. /li /ulh3Benefits: /h3ulliFlexible working hours: Organize your working day according to your preferences, with the possibility of starting anytime between 8:00 AM and 11:00 AM Kyiv time. /liliRemote work flexibility: Choose between working remotely or using available office facilities in Kyiv and coworking spaces in Lviv and Warsaw. /liliProfessional development: Access opportunities for both vertical and horizontal career growth, with the possibility of gaining experience across different business niches. /liliLearning budget: Receive compensation for external courses, professional training, and industry conferences to support your continuous development. /liliGenerous paid leave: Enjoy 28 working days of paid annual vacation, in addition to public holidays. /liliSick leave: Vantaggi from up to 30 days of sick leave with appropriate medical confirmation. /liliMedical insurance: Access healthcare coverage designed to support your physical well-being. /liliMental health support: Benefit from a dedicated mental health program and financial compensation for therapy sessions. /liliSocial responsibility initiatives: Participate in meaningful community initiatives, including programs supporting Ukraine. /liliSpecial occasion gifts: Receive thoughtful gifts to celebrate important personal and professional milestones. /liliTeam-building activities: Enjoy quarterly team-building events, organized both online and in person. /liliEquipment support: Receive equipment compensation to help maintain productivity during power outages and blackouts. /liliEmployee care: Benefit from additional support and assistance during challenging personal or professional circumstances. /liliCollaborative environment: Join a dynamic international team that encourages initiative, creativity, professional growth, and knowledge sharing. /li /ul #J-18808-Ljbffr

📌 User Acquisition Manager | Brainer (Italia)
🏢 Jobgether
📍 Italia